Brazil's Partnering Economy

Brazil's Partnering Economy

On the Search for Strategic Partners

OCT, 2012 James Knight A client recently told me he was through with China, after more than 6 years trying to make Partnering money in the environmental and clean-tech sector. Reluctantly, he had become an adherent to short-term capitalism — if you have knowledge and expertise to sell, do it as quickly as you can for as much as you can, because that is all you will be able to do. However, I was struck by what he went on to say: Brazil is his next market. He sees a much greater appetite for equitable exchange, rather than forced transfer of people and practices. His timing is good. With the Olympics and World Cup coming, Brazil is crying out for good partners: AECOM, the company that designed London’s Olympic Park, already has the Rio master plan contract. The Organising Committee is keen to reach out to international fir....

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